Collaboration, key teamwork of CDCC website redesign

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The Canadian Diamond Code Committee (CDCC) has launched a revamped website for the Canadian Diamond Code.

After undertaking a review of consumer needs alongside the Great North White diamond industry, the Canadian Diamond Code Committee (CDCC) has launched a revamped website for the Canadian Diamond Code.

The resource is part of a new strategy developed by CDCC, which hopes to bring renewed strength to the Code’s purpose and mandate, according to the committee.

Created with the help of Carleton University, the strategy identifies three main themes. They are:

  • promote the Code brand;
  • building relationships and partnerships for the future; and
  • cultivate global relevance in collaboration with Code signatories, partners and alliances to “realize a future vision of the integrity of the Canadian diamond industry”.

“In a constantly evolving industry with all its challenges, the Code has remained a constant,” said CDCC President (2020-2022), Jon Phillips. “Defining Our Future reaffirms our commitment to meet the needs of our signatory members and to work collaboratively to serve the Canadian diamond industry with integrity, trust and transparency, now and in the future. “

To view the redesigned CDCC website, click here.

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